Overview
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Learn how to increase sales by identifying growth opportunities inside and outside your current sales category.
Syllabus
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Going After New Business
- Pursuing new sources of growth
- Optimize current sales force effectiveness
- Identify and capture new customers
- Grow sales with current customers
- Grow sales with multibrand customers
- Identify and capture competitor's customers
- Create new categories
- Identify adjacent markets
- Grow through partnerships
- Go after sales growth opportunities
