Overview
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Learn how to use social media to its full potential. Boost your reach and reputation as a filmmaker, vlogger, or video professional.
Syllabus
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Introduction
- Want to use social media for your video business?
- A working definition of social media
- Cutting through the hype
- The impact of social media on your creative business
- Key trends in internet use
- Key social statistics in internet use
- The rise in mobile computing
- Consumption of video online
- The order of operations
- Social media tenets
- Showing a genuine you
- Avoiding oversharing
- How often to post
- What to post
- Scheduling posts
- Considering terms of service
- Searching your identity with saved searches
- Measuring your social media impact
- Protecting your reputation
- YouTube
- Vimeo
- Goodbye
