Writing a Compelling Blog Post

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Free Online Course: Writing a Compelling Blog Post provided by LinkedIn Learning is a comprehensive online course, which lasts for Less than 1 hour of material. The course is taught in English and is free of charge. Upon completion of the course, you can receive an e-certificate from LinkedIn Learning. Writing a Compelling Blog Post is taught by Starshine Roshell.

Overview
  • Learn how to craft compelling blog posts that help you build an audience—while building your brand.

Syllabus
  • Introduction

    • Welcome
    • What you should know
    • Exercise files
    1. Content
    • Make your blog useful
    • Be knowledgeable
    • How to stay focused
    • Make your blog timely and fresh
    • Be consistent when posting
    2. Structure
    • How long should a blog post be?
    • How to format your blog
    • Add a call to action
    3. Style
    • Have a voice
    • Have passion
    • Have integrity
    • Have a thick skin when blogging
    Conclusion
    • Next steps