Sell through the commercial marketplace

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Free Online Course: Sell through the commercial marketplace provided by Microsoft Learn is a comprehensive online course, which lasts for 2-3 hours worth of material. The course is taught in English and is free of charge.

Overview
    • Module 1: Overview of the Microsoft commercial marketplace, including Microsoft AppSource, Azure Marketplace, offer types, and Marketplace Rewards
    • In this module, you will:

      • Develop a basic understanding of the Microsoft commercial marketplace
      • Discover in-product and web experiences in the commercial marketplace
      • Differentiate between two storefronts, Microsoft AppSource and Azure Marketplace
      • Learn what kinds of solutions are sold in Microsoft AppSource and Azure Marketplace
      • Learn how you can go-to-market with Microsoft by selling through the commercial marketplace
    • Module 2: This module provides tips and best practices to help organizations create their business plan for success in the commercial marketplace
    • In this module, you will:

      • Identify ways to align the different departments in your organization
      • Learn best practices for optimizing your commercial marketplace offer
      • Learn about commercial marketplace sales channels
      • Learn how to access Marketplace Rewards benefits in Partner Center
    • Module 3: This module provides a high-level overview of SaaS offers in the commercial marketplace
    • In this module, you will:

      • Develop a basic understanding of how SaaS applications are sold through the commercial marketplace
      • Explore the benefits of SaaS offers in the commercial marketplace
      • Learn the key technical components of a SaaS offer
      • Learn how to publish a SaaS offer in Partner Center
    • Module 4: This module provides a high-level overview of VM offers in the commercial marketplace
    • In this module, you will:

      • Develop a basic understanding of how virtual machine (VM) based applications are sold through Azure Marketplace
      • Explore the benefits of VM offers in Azure Marketplace
      • Learn the key technical components of a VM offer
      • Learn how to publish a VM offer in Partner Center

Syllabus
    • Module 1: Introduction to the Microsoft commercial marketplace
      • Introduction to the Microsoft commercial marketplace
      • What is the commercial marketplace?
      • Commercial marketplace online stores
      • Engage your customers
      • Go to market with Microsoft
      • Check your knowledge
      • Summary
    • Module 2: Go to market through the commercial marketplace
      • Introduction
      • Get your organization ready
      • Commercial marketplace sales channels
      • Optimize your commercial marketplace listing
      • Commercial marketplace lead management
      • Marketplace Rewards program
      • Check your knowledge
      • Summary
    • Module 3: Create a SaaS offer for the commercial marketplace
      • Introduction
      • What is a SaaS offer?
      • Get ready to create your SaaS offer
      • SaaS offer technical configuration
      • Publish your SaaS offer in Partner Center
      • Check your knowledge
      • Summary
    • Module 4: Create a virtual machine offer for the commercial marketplace
      • Introduction
      • What is a virtual machine offer?
      • Get ready to create your virtual machine offer
      • Create your virtual machine image for Azure Marketplace
      • Publish your virtual machine offer in Partner Center
      • Check your knowledge
      • Summary