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Master the key essentials of the retail business and gain insights from real-world retailers on how to successfully navigate the transformation from traditional brick and mortar to omnichannel.
In this Professional Certificate program, you will learn the four key components of the retail business:
- Forecasting
- Inventory Decisions
- Assortment Planning
- Pricing
You will explore the different challenges that retailers face as they integrate traditional brick and mortar and online and the tools and strategies they are using address these challenges. This program will take a hands-on, problem driven approach that will help you understand and put into practice the concepts you learn.
You will see how the decisions you make impact your business and your customers.
In addition to the online video, the certificate material includes: simulations, screencast showing how to implement the concepts and tools we discuss, interviews with managers, live chats and more.
This program is targeted to a wide variety of participants, from retail owners and store managers, to undergrad business majors or specialists in retail. By the end of the program, you, will be able to make better decisions at every step of the retail process.
Overview
Syllabus
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Courses under this program:
Course 1: Retail FundamentalsLearn key components of the retail business, including forecasting, inventory management, product assortment planning and pricing from TuckX and the Tuck School of Business at Dartmouth.
Course 2: Omnichannel Strategy and ManagementUnderstand the needs of omnichannel customers and how to make the transition from a traditional retailer to omnichannel from TuckX and the Tuck School of Business at Dartmouth.
