Overview
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Learn how to engage with the millions of Pinterest users out there who use the social media platform to share their creative passions. Discover how to reach your target audience.
Syllabus
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Introduction
- Engage your customers using Pinterest
- Why market your business on Pinterest?
- How Pinterest works
- Pinterest terms of service
- Educational materials and platform
- Pinterest Analytics
- Rich Pins
- Basic setup
- Exploring the profile page
- Tips to create a powerful profile page
- Exploring brand boards
- Tips to create great boards
- Add Pinterest to your website
- Define your marketing goals
- Set up boards strategically
- Decide which boards to create
- Create Pins strategically
- Build engagement into your strategy
- Tools for marketing on Pinterest
- Run a Pinterest contest
- SEO for Pinterest
- Get started with ads and promoted pins
- How to create an ad campaign
- Track conversions
- Create an audience
- Measure analytics
- Next steps
