Introduction to Marketing: From Fundamentals to Building Campaigns provided by FutureLearn is a comprehensive online course, which lasts for 7 weeks long, 4 hours worth of material. Introduction to Marketing: From Fundamentals to Building Campaigns is taught by Rachel Whitter. Upon completion of the course, you can receive an e-certificate from FutureLearn. The course is taught in Englishand is Paid Course. Visit the course page at FutureLearn for detailed price information.
7 weeks long, 4 hours worth of material
24th, Oct 2022
Grow your digital marketing skills to launch a successful career in marketing
Learn everything you need to know to be a top marketer and deliver engaging marketing campaigns that reach your target audience.
Courses under this program:
Course 1: Introduction to Marketing: Fundamentals of Marketing
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Learn the core principles of marketing and how to use them to build communications plans, briefs, and creative assets.
Course 2: Introduction to Marketing: Understanding your Customers
-Discover the importance of customer personas, and how to create and use them to develop effective marketing plans.
Course 3: Introduction to Marketing: Omnichannel Marketing and Analysis
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Explore the different marketing channels and how to use each one to reach your campaign goals.
