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This course provides a flexible and customizable playbook to build out a Product Enterprise and evolve an organization’s Business Model. It explores the build out of a robust thought framework, creation and alignment of multiple building blocks to evolve a fully operational model of a scaled product enterprise. Specifically, it explores the following key concepts:
● Understanding a Product Enterprise and how it works
● Achieving strategic and operational enterprise alignment using the OKR framework across the product portfolio
● Building & implementing a product platform strategy
● Organizational Governance and Risk framework in a Product Enterprise
● Aligning organizational functions (like Marketing, Sales, Finance, HR) transform to a product-first approach
● Maximizing organizational value creation through a scaled product framework
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● Week 1: Product Enterprise Operating Model
o The people, culture, processes and tools that empower the product enterprise
● Week 2: Strategic & Operational Alignment
o The Vision - Strategy - OKR - KPI framework
● Week 3: Product Risk Management Framework
o Understanding risks at individual product and overall portfolio levels and developing strategies
o Operational Risk Management across the product enterprise
● Week 4: Scaling through alignment
o Aligning core vs support functions (accounting, sales, HR, etc.) as we scale the product enterprise