Business Strategy and Decision Making Skills

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Business Strategy and Decision Making Skills provided by FutureLearn is a comprehensive online course, which lasts for 10 weeks long, 5 hours worth of material. Upon completion of the course, you can receive an e-certificate from FutureLearn. The course is taught in Englishand is Paid Course. Visit the course page at FutureLearn for detailed price information.

Overview
  • An introduction to creating business models and successful business strategy

    Gain a sound working knowledge of business strategy, decision-making, business models and the pros and cons of strategic choices.

Syllabus
  • Courses under this program:
    Course 1: An Introduction to Macro Environmental Analysis and Business Strategy
    -Explore the fundamentals of business strategy and learn how the macro environment and macroeconomics affect strategy formulation.

    Course 2: Internal Analysis of a Company: From Value Chain to SWOT Analysis
    -Determine your strategic capabilities and learn successful strategies for conducting internal environment analysis.

    Course 3: Competitor Analysis
    -Find out how to implement successful corporate level strategy and robust organisational structures through competitive analysis.

    Course 4: Strategic Actions, Strategic Goals
    -Learn the best methods for foreign market entry strategies, corporate diversification and corporate international strategy.

    Course 5: Strategic Choice and Planning
    -Learn how to make the right strategic choices for business and the role of planning in building successful strategies.