Business communication: writing a SWOT analysis

Go to class
Write Review

Business communication: writing a SWOT analysis provided by OpenLearn is a comprehensive online course, which lasts for 8 hours worth of material. Upon completion of the course, you can receive an e-certificate from OpenLearn. The course is taught in Englishand is Free Certificate. Visit the course page at OpenLearn for detailed price information.

Overview
  • This free course, Business communication: writing a SWOT analysis, is designed to develop your writing skills for business. You will be taken step by step through the process of writing a SWOT ...

Syllabus
    • Introduction
    • Learning outcomes
    • 1 What is a SWOT analysis?
    • 1 What is a SWOT analysis?
    • 2 What is a case study?
    • 2 What is a case study?
    • 3 The SWOT framework
    • 3 The SWOT framework
    • 4 Looking at a SWOT analysis report
    • 4 Looking at a SWOT analysis report
    • 4.1 Read the report
    • 4.2 Focus on the language of SWOT analysis
    • 5 Understanding an assignment title
    • 5 Understanding an assignment title
    • 6 Identifying strengths, weaknesses, opportunities and threats
    • 6 Identifying strengths, weaknesses, opportunities and threats
    • 6.1 Gathering information from a source
    • 6.2 Considering information from different sources
    • 7 Filling in the SWOT table
    • 7 Filling in the SWOT table
    • 7.1 Identifying strengths and weaknesses
    • 7.2 Making concise notes
    • 7.3 Describing opportunities and threats
    • 7.4 Using your own words
    • 8 Structuring a paragraph
    • 8 Structuring a paragraph
    • 8.1 Ordering information
    • 8.2 How to structure a paragraph
    • 8.3 From source to notes to paragraph
    • 8.4 Write your own paragraph
    • 9 Michael’s SWOT analysis of Brompton Bicycle
    • 9 Michael’s SWOT analysis of Brompton Bicycle
    • 9.1 Arranging the report into paragraphs
    • 9.2 Guiding your reader
    • 9.3 Making recommendations
    • Conclusion
    • References
    • Acknowledgements