Bob Iger Teaches Business Strategy And Leadership

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Free Online Course: Bob Iger Teaches Business Strategy And Leadership provided by MasterClass is a comprehensive online course, which lasts for 2-3 hours worth of material. The course is taught in English and is free of charge. Upon completion of the course, you can receive an e-certificate from MasterClass. Bob Iger Teaches Business Strategy And Leadership is taught by Bob Iger.

via MasterClass

2-3 hours worth of material

Self Paced

Teaches Business Strategy and Leadership

In an era of disruption, former Disney CEO Bob Iger led one of the world’s most beloved brands to unprecedented success with the acquisitions of Pixar, Marvel, and Lucasfilm. Now, through case studies and lessons from 45 years in media, Bob teaches you how to evolve your business and career. Learn strategies for expanding a brand, leading with integrity, and making big moves—from risk management to the art of negotiation.

Syllabus

Class Trailer
Class Sample
1. Introduction
2. Using Your Time Effectively
3. Focus, Strategy & Priorities
4. Taking Giant Swings: Pixar Acquisition Case Study
5. The Art of Negotiation
6. Creating Brand Value
7. Expanding Your Brand: Marvel Acquisition Case Study
8. Anticipating What Consumers Want
9. The Importance of Risk-Taking
10. Navigating Complex Deals: 21st Century Fox Case Study
11. Managing Industry Disruption: Disney Plus Case Study
12. Tenets for Success
13. Conclusion

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Language

English
Certificate
Certificate Available
Date of Start
15th March, 2021
Price
Free Trial Available
Provider
MasterClass
Taught By

Bob Iger
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