Overview
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Learn how to set-up, run, and analyze advertising campaigns on TikTok.
Syllabus
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Introduction
- Reach your audience with TikTok ads
- How to navigate TikTok Ads Manager
- Understand the TikTok ads structure
- How to create a web pixel in TikTok and track events
- How to navigate TikTok campaign settings
- How to set up an ad group in TikTok
- How to define your location targeting in TikTok
- How to select your target audience in TikTok
- How to define your TikTok ad budget and schedule
- How to create your TikTok ads
- Find ideas and inspiration for your creatives
- How to create a TikTok collections ad
- How to create a TikTok Instant Page
- How to create a TikTok Instant Form
- How to monitor your TikTok ads campaign results
- How to create and manage reports
