Writing a Press Release

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Free Online Course: Writing a Press Release provided by LinkedIn Learning is a comprehensive online course, which lasts for Less than 1 hour of material. The course is taught in English and is free of charge. Upon completion of the course, you can receive an e-certificate from LinkedIn Learning. Writing a Press Release is taught by Andrea Holland.

via LinkedIn Learning

Less than 1 hour of material

Self Paced

Learn how to write press releases: formal, official announcements regarding something new or significant about you or your business.

Syllabus

Introduction
- Press release writing
1. Press Release Basics
- What is a press release?
- What is a media alert?
- Press release vs. media alert
2. Press Release Pre-work
- Define your news
- Asset gathering
3. Write Your Press Release
- Press release outline overview
- Headline and subhead
- First paragraph
- Stakeholder quote
- Trend tie-in
- Testimonial quote
4. Using Newswires
- What is a newswire?
- Place a press release on a newswire
Conclusion
- Final thoughts

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Language

English
Certificate
Certificate Available
Date of Start
06th August, 2018
Price
Free Trial Available
Provider
LinkedIn Learning
Taught By

Andrea Holland
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Writing a Press Release

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