Overview
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Learn from a veteran web designer and agency principal. Find out what you need to know to get into web design, programming, UX, SEO, project management, or content development.
Syllabus
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Introduction
- Welcome
- How to network and enjoy it
- Interview: Aminatou Sow
- Freelance, agency, or in-house
- The informational interview
- Interview: Erin Anacker
- How and when to pick a lane
- Real-world experience
- Interview: Marie Poulin
- How to plan for the future
- Work better with clients
- Interview: Paul Jarvis
- Keep up with new tech
- Get better design feedback
- Interview: Shannah Segal
- Cross-train: Code for designers
- Choose a coding platform
- Interview: Tim Hassed
- Cross-train: Design for programmers
- Web vocab: Acronyms
- Interview: Uchechi Kalu Jacobson
- Cross-train: Business vs. creativity
- Web vocab: Deliverables
- Interview: Lorissa Shepstone
- Build repeat business
- Expand your team
- Interview: Kronda Adair
- Intro to pair programming
- Remote vs. on-site: What suits you best?
- Interview: Angie Byron
- How to handle scope creep
- Define your niche
- Interview: Adam Connor
- Getting to sign-off
- Project management lightning round
- Interview: Denise Jacobs
- Quick and simple user testing
- Optimization
- Interview: Arianne Foulks
- The secret to mastering a skill: Teach
- Accessibility
- Interview: Sara Wachter-Boettcher
- Collaborate with long-distance clients
- Junior, intermediate, and senior: Moving up
- Interview: Jer Thorp
- Must have templates
- Diversity in tech
- Time-saving WordPress content hacks
- Interview: User Behavior
- Interview: 3 things about colour psychology
- Superstar Wisdom Supercut: Main Themes
- Superstar Wisdom Supercut: Success Factors
- Questions for a Fulfilling Career
- Q&A: Convince clients to spend money
- Q&A: Set yourself apart from the crowd
- Q&A: Balancing business and project work
- Q&A: Setting Client Expectations
- Q&A: Support multiple platforms
- Q&A: Key business tools
- Q&A: How do I get paid?
- Q&A: Competitive pricing
- Q&A: Finding balance
- Q&A: Making time for learning
- Q&A: Downturns and pro bono work
- Q&A: Asking for more money
- Q&A: Fixed costs and billing for extras
- Q&A: Become a WordPress theme developer
