Overview
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Guides you through the process of script writing for informational videos, commercials, and public service announcements.
Syllabus
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Introduction
- Welcome
- How to use the exercise files
- Defining informational video
- Establishing goals and purposes for an informational video
- Understanding modes of persuasion
- Comparing script writing to home building
- Defining and using script terminology
- Identifying types of informational scripts
- Setting up a title page and two-column script in Word
- Setting up a title page and two-column script in Pages
- Setting up a title page and two-column script in Google Docs
- Comparing the informational video script to a screenplay format
- Using Word to create an informational video script template
- Using Pages to create an informational video script template
- Using Google Docs to create an informational video script template
- Analyzing the audience
- Determining the look
- Preparing to write
- Getting started with an outline
- Writing the first draft
- Presenting the script
- Revising the draft
- Writing a commercial script
- Writing a script for a public service announcement (PSA)
- Finalizing the script
- Challenge: Write your own script
- Solution: Write your own script
- Next steps
