The Power of Pinterest: Learn A Pinterest Marketing Strategy for Creative Small Business Owners

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Free Online Course: The Power of Pinterest: Learn A Pinterest Marketing Strategy for Creative Small Business Owners provided by Skillshare is a comprehensive online course, which lasts for Less than 1 hour of material. The course is taught in English and is free of charge. The Power of Pinterest: Learn A Pinterest Marketing Strategy for Creative Small Business Owners is taught by Mallory Whitfield.

Overview
  • For creative small business owners, the power of Pinterest cannot be underestimated. Many people, even those highly experienced in social media marketing, often misunderstand Pinterest, because it is not primarily a social media tool. It is a visual search engine.

    This beginner-level class will teach you a Pinterest marketing strategy and help you understand how to use Pinterest to drive traffic to your small business website, blog, or online shop.

    What you'll learn:

    • how Pinterest is different from other social media tools like Facebook or Instagram
    • the secret SEO power of Pinterest that may help you rank better on Google
    • how to see what images people have already pinned to Pinterest from your website or blog
    • types of content that perform well on Pinterest
    • the basics of Pinterest SEO (search engine optimization)
    • tips for getting your work seen on Pinterest
    • the basics of using Pinterest for Business, including an overview of Rich Pins, Pinterest Analytics, Buyable Pins, and Pinterest Ads

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Syllabus
    • Introduction
    • How is Pinterest different?
    • Pinterest's secret power
    • Types of content that Pinterest loves
    • SEO basics for Pinterest
    • Tips for getting seen on Pinterest
    • Pinterest for Business basics