Storytelling for Content Marketing

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Free Online Course: Storytelling for Content Marketing provided by Study.com is a comprehensive online course, which lasts for 6 hours worth of material. The course is taught in English and is free of charge. Upon completion of the course, you can receive an e-certificate from Study.com.

Overview
  • Utilize this corporate training course to help your employees understand more about using storytelling in content marketing. The short and engaging lessons can be viewed on a computer or mobile device for flexible and convenient studying.

Syllabus
    • Ch 1. Historical & Scientific Context of Storytelling
    • Ch 2. Effective Storytelling Elements
    • Ch 3. The Audience Relationship in Storytelling Marketing
    • Ch 4. Storytelling Frameworks & Techniques
    • Ch 5. Business Applications of Storytelling
    • Ch 6. Marketing Applications of Storytelling
    • Ch 7. Brand Strategy & Social Media for Content Marketing
    • Ch 8. Content Marketing Process