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Get expert tips and advice on using our toolkit to really maximise your content marketing efforts.
Learn how to tailor your content marketing strategy with Semrush by watching video lessons and get practical advice from digital marketing pros.
If you consider content marketing an indispensable part of your marketing strategy, and want to learn how Semrush can help you out with it, take this course. Watch video tutorials and get tips from content marketing pros in a series of free video lessons.
Features:- Exclusive video lessons with passionate digital marketer Ashley Ward
- Become a confident user of the Semrush Content Marketing toolkit in just 3 hours
- The course is 100% free. Save your money for your future marketing activities
Overview
Syllabus
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- Content Analysis and Optimization: Learn how to use Semrush SEO Writing Assistant as you develop strong content and a winning social media strategy. You'll also learn how to use the Content Audit tool to review your content and measure its effectiveness.
- Content Audit
- SEO Writing Assistant
- Content Research and Ideation: You will learn how to use the Keyword Magic Tool to research valuable ideas for your content strategy and create content that is both focused on users' pain points and values and SEO optimized. Topic research and the SEO Content Template are also featured.
- Keyword Magic Tool
- Topic Research
- SEO Content Template
- Content Distribution: You will find out how to develop a distribution approach that will get your content noticed. Discover how the Brand Monitoring tool and Social Media Poster will help you get your optimized content discovered by Google. Content distribution will never be easier.
- Brand Monitoring Tool
- Social Media Poster
- Content Performance and Management: Learn how the Post Tracking tool monitors the performance of your content, helping you decide what is resonating with your target audience. See how the Marketing Calendar will help you manage the release of your new content.
- Post Tracking Tool
- Marketing Calendar