Sales Foundations

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Free Online Course: Sales Foundations provided by LinkedIn Learning is a comprehensive online course, which lasts for Less than 1 hour of material. The course is taught in English and is free of charge. Upon completion of the course, you can receive an e-certificate from LinkedIn Learning. Sales Foundations is taught by Jeff Bloomfield.

Overview
  • Find out what makes salespeople effective, and learn specific strategies for prospecting and product positioning and developing a sales process.

Syllabus
  • Introduction

    • How to be an effective sales professional
    1. How to Think Like a Sales Professional
    • Cultivate your sales mindset
    • Consider the buyer mindset
    2. Successful Sales Professionals Are Customer-Centric
    • Create a prospecting process
    • Identify your customer's issues when selling
    • Assess customer motivations when buying
    • Identify barriers to change when selling
    3. Successful Sales Professionals Leverage Solution Selling
    • How to position your product when selling
    • How to frame your solution when selling
    • How to show proof of your solution to customers
    • How to support successful solution implementation
    4. Successful Sales Professionals Focus on the Process
    • The value of an effective sales process
    • The elements of an effective sales process
    • How to develop and hone your own sales process
    Conclusion
    • Continue your sales journey