Logo Design: Wordmarks

Go to class
Write Review

Logo Design: Wordmarks provided by CreativeLive is a comprehensive online course, which lasts for 5-6 hours worth of material. Logo Design: Wordmarks is taught by Michael Stinson. Upon completion of the course, you can receive an e-certificate from CreativeLive. The course is taught in Englishand is $29.00. Visit the course page at CreativeLive for detailed price information.

Overview
  • The wordmark is the most widely used of all logo types. Knowing how to work with typography when making logos is an essential design skill. Learn how to expertly manipulate letterforms in Logo Design: Wordmarks with Michael Stinson of TypeEd.

    In this class you’ll learn the nuances of typography by exploring characters, weight, and overall balance and how they drive behavior. Michael will teach logotype development and how to create logos that stand the test of time. 

    You’ll learn:

    • How to draw and customize letterforms
    • Working with digital vectors and bézier curves
    • Pairing personalities with symbols

    Wordmark creation is an essential design skill – learn the tricks of the trade and develop a strong typographic sensibility in Logo Design: Wordmarks.

Syllabus
    • Types of Logos & Wordmark Classifications
    • Assignment 1: Analyze the Mark
    • Assignment 1: Concepting a Wordmark
    • Assignment 1: Sketching Letterforms
    • Assignment 1: Sketching Continued
    • Assignment 1: Finalizing for Digitizing
    • Assignment 1: Digitizing Sketches
    • Assignment 1: Critique
    • Assignment 2: Typeface & Symbols Part 1
    • Assignment 2: Typeface & Symbols Part 2
    • Assignment 2: Critique