Live Streaming on YouTube

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Free Online Course: Live Streaming on YouTube provided by LinkedIn Learning is a comprehensive online course, which lasts for Less than 1 hour of material. The course is taught in English and is free of charge. Upon completion of the course, you can receive an e-certificate from LinkedIn Learning. Live Streaming on YouTube is taught by CreatorUp.

Overview
  • Get started live streaming on YouTube. Discover what you need to know to broadcast live on YouTube, create buzz, and build your following.

Syllabus
  • 1. How to Plan a Live-Stream Event

    • How to promote a live stream
    • Planning a tentpole event
    • Building your team
    • Using tools to invite people
    • Communicating with participants
    • The importance of lighting
    • The importance of audio
    2. How to Run a Live-Stream Event
    • How to run a live stream
    • Getting started
    • Basic event information
    • Private versus unlisted event, and custom versus quick setup
    • Advanced settings
    • Creating the event
    • Choosing a bitrate for streaming
    • Selecting an encoder
    • Wirecast basics
    • Previewing and starting the live stream, part 1
    • Previewing and starting the live stream, part 2
    • Content ID
    • Additional resources
    3. How to Market a Live-Stream Event
    • How to market a live stream
    • Taking advantage of Google marketing tools
    • YouTube archival capabilities
    • Gamification
    • Increase channel subscriptions