Overview
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Join Carolyn Everson, the vice president of global marketing solutions at Facebook, as she shares tips for leading with greater authenticity, vulnerability, and generosity.
Syllabus
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Introduction
- Lessons in enlightened leadership with Carolyn Everson
- Qualities of an enlightened leader
- Authenticity
- Vulnerability
- Ways to lead and to be vulnerable
- Generosity of time
- A lesson in overcoming fear
- Empowerment and training your inner voice
- Hire people better than you to scale
- The power of and tips for vision writing
- Reputation is like a snowball
- Introspection
- Is your career on a jungle gym or a ladder path?
- Balancing loyalty and opportunity
- Jumping on the Facebook rocketship
- Ownership of the Facebook culture
- The why of company versus the what
- Balancing speed and sensibility
- Be open
- The fuel secret sauce at Facebook
- The value of customer feedback
- The critical pivot to becoming a mobile-first company
- Visual communications, video, and messaging
- Ingredients of building a winning and global team
- Valuable components of off-site meetings
- The importance of diversity
- Be an advisor, not a salesperson
- Essential qualities of a good trusted advisor
- Setting intentions
- Building your personal board of directors
- Finding your mentors, sponsors, and personal board
- A great time to be a woman in tech
- Generosity as a business practice
- Our attitude is gratitude
