Learning Personal Branding

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Free Online Course: Learning Personal Branding provided by LinkedIn Learning is a comprehensive online course, which lasts for Less than 1 hour of material. The course is taught in English and is free of charge. Upon completion of the course, you can receive an e-certificate from LinkedIn Learning. Learning Personal Branding is taught by Chelsea Krost.

Overview
  • Start investing in the brand of you. Learn how to turn yourself into a valuable brand with these personal branding tips.

Syllabus
  • Introduction

    • Your most powerful marketing tool
    1. Personal Branding Basics
    • Why invest in personal branding?
    • Creating your personal brand foundation
    • How to craft your personal brand story
    • Four tips to define a target audience
    2. Personal Brand Content Marketing
    • Your content marketing framework
    • Your personal brand content calendar
    • Your personal brand on social media
    • Grow your personal brand with live streaming
    3. Monetize Your Personal Brand
    • Five tips to monetize your personal brand
    • Your personal brand website
    • Leveraging your signature traffic builder
    4. Press and Speaking Engagements
    • How to book speaking engagements
    • LinkedIn tips for personal brand building
    Conclusion
    • Personal branding resources