Instagram for Business: Build an Engaged Community | Learn with Iconosquare

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Free Online Course: Instagram for Business: Build an Engaged Community | Learn with Iconosquare provided by Skillshare is a comprehensive online course, which lasts for 1-2 hours worth of material. The course is taught in English and is free of charge. Instagram for Business: Build an Engaged Community | Learn with Iconosquare is taught by Tyler McCall.

Overview
  • Unlock the power of Instagram for your business in this new, in-depth class with Iconosquare and Instagram marketing strategist Tyler McCall!

    Whether you’re an entrepreneur, a blogger, a maker, or a member of a marketing team, learn to leverage Instagram as an ideal storytelling platform for your brand. Join Tyler as he shares his fresh, authentic approach to building a vibrant community full of devoted customers and superfans who are truly engaged. You’ll learn how to:

    • Establish your audience and set the right objectives
    • Create visuals that “stop the scroll”
    • Craft an authentic voice
    • Use comments, hashtags and locations to build community
    • Measure success with Iconosquare

    PLUS learn tips and tricks for using Instagram Stories — the most effective new way to convert followers to your website or newsletter.

    Through downloadable worksheets and countless tips, tricks, and words of advice, you’ll walk away with a concrete strategy to create the right content, connect with your followers, and craft an authentic presence with tangible results.

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    Iconosquare works with your Instagram and Facebook accounts to help you grow a social-rich media strategy, effectively interact with your community and measure your efforts with metrics. Start your free trial today!

Syllabus
    • Introduction
    • Getting Started
    • Establish Your Audience
    • Determine Your Objective
    • Craft Your Story
    • Find Your Voice
    • Create Your Visuals
    • Put it into Action
    • Engage Your Community
    • Measure Success
    • Bonus: Instagram Stories
    • Final Thoughts
    • What's Next?