Innovation and Ideation

Foster an environment that values and nurtures creativity. Investigate frameworks and approaches, learn how to use tools, and develop the skills to ideate, prototype and test new products and services – or modify and enhance existing products and services.

What you’ll learn

In this stackable microcredential, you’ll:

• Describe a range of strategic and ideation frameworks in the context of innovation
• Apply design thinking methods to propose human-centred approaches to problem solving
• Evaluate the merits of different ideation strategies within the context of organisational innovation.

Job Outcomes

• Identify and articulate ideas and potential solutions using various ideation processes and frameworks.
  
• Apply models and tools, such as Mintzberg’s Crafting Strategy and PESTLE Analysis, for creativity and rigour when developing new ideas.
• Analyse and select approaches to prototyping and testing solutions for new or enhanced products and services.
• Make informed decisions about how to ideate for innovation.

How you’re assessed

Write a 2500-word wicked problem analysis report and recommendation that illustrates connections between ideation and problem framing, using the different tools and insights gained from the course

Co-designed with industry

This microcredential is co-designed with the International Centre for Transformational Entrepreneurship, Coventry University; Cathryn Nolan, Senior Knowledge Lawyer at Hall & Willcox; and Mark Cameron CEO of W3. Digital. Together, we’ve designed a course where you’ll gain skills that you can apply immediately in your workplace.

Stackable or standalone

This microcredential can be completed to receive a standalone credential or stacked together with related microcredentials to build towards a full postgraduate Deakin degree later.