Overview
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The internet is the most popular place for people to find products and services. As a brand and as a business, you want to be there when people search for you.
In this course, I will show you the various ways to help you get found online and attract more customer and leads through your digital presence:
You’ll learn:
- How SEO, search marketing, email marketing and social media fit in with your overall marketing strategy
- Choose the social platforms that are crucial to your business and tailor your message across platforms
- The importance of ‘blogging’ and content marketing
- Create shareable content to grow and maintain engaged social audience
- A checklist of SEO essentials
- Paid search (Adwords) and search engine marketing – is it right for your business?
- Case studies and relevant examples
No software or previous knowledge is required for this course.
Let’s dive in! Hope to see you in the class.
