Freelancing Foundations

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Free Online Course: Freelancing Foundations provided by LinkedIn Learning is a comprehensive online course, which lasts for Less than 1 hour of material. The course is taught in English and is free of charge. Upon completion of the course, you can receive an e-certificate from LinkedIn Learning. Freelancing Foundations is taught by Jay Clouse.

Overview
  • Find out how to start and grow a freelance career. Learn about business basics, finding work, selling work, pricing, and how to make a living freelancing full-time .

Syllabus
  • Introduction

    • The essential skills of freelancing
    • Building a freelancing mindset
    1. Business Basics
    • Creating a budget
    • Managing your time
    • Why you need a contract
    • Creating and sending an invoice
    2. Marketing Yourself
    • Marketing yourself as a freelancer
    • Pricing your services
    • Using testimonials and case studies
    3. Communicating with Clients
    • Effective client communication
    • Creating a proposal
    • How to raise your rates
    • Handling scope creep
    • How to say no to clients
    4. Selling Your Work
    • Targeting, messaging, and frequency
    • Daily activities to find clients
    • How to use a CRM
    • Creating advocates and getting referrals
    • Increasing your close rate
    Conclusion
    • Making freelance full time