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Entrepreneurship Management

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Free Online Course: Entrepreneurship Management provided by Swayam is a comprehensive online course, which lasts for 6 weeks long. The course is taught in English and is free of charge. Upon completion of the course, you can receive an e-certificate from Swayam. Entrepreneurship Management is taught by Sujit Mukherjee.

MAKAUT CEC via Swayam
6 weeks long
Finished
Overview

  • This course on Entrepreneurship Development gives a holistic theoretical view of the nuances of Entrepreneurship Development. It consists of Entrepreneurship Building, Analyzing Market Opportunities, Analysis of the product-market portfolio, Market surveys to understand the changing needs and preferences of customers, feedback about existing products & services, competition mapping, benchmarking and developing best practices for the business. It also includes Project Formulation Methods, Project Appraisal Techniques, Financial Management, Human Resource Management, Development of Leadership Skills and Statutory Provisions associated with starting any new venture.

Syllabus

  • COURSE LAYOUT

    Week-11. Entrepreneurship Building2. Analysing Marketing Opportunities- Part-A (Macro Environmental Factors)3. Analysing Marketing Opportunities- Part-B (Micro Environmental Factors-1)
    Week-24. Analysing Marketing Opportunities- Part-C (Micro Environmental Factors-2)5. Analysing Marketing Opportunities- Part-D (Vision)6. Ansoff’s Grid
    Week-37. Market Survey Techniques8. Project Formulation –I9. Project Formulation –II
    Week-4 10. Project Appraisal –I11. Project Appraisal – II12. Project Appraisal-III13. Financial Management –Part- A
    Week-5 14. Financial Management –Part- B15. Human Resource Management – Part-A16. Human Resource Management – Part-B17. Leadership – Part-A
    Week- 6 18. Leadership – Part-B19. Leadership – Part-C20. Statutory Provisions –I21. Statutory Provisions –II

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