Overview
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Use strategic planning to develop your business. Learn how to clearly define your vision and goals, create strategic initiatives, and implement your plan.
Syllabus
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Introduction
- Grow your business through strategic planning
- The value of a strong strategic plan
- The systems thinking strategic plan
- Designing the foundation for your strategic plan
- Building your strategic planning team
- Understanding the desired state
- Developing your vision, mission, and purpose statement
- Designing your core values
- The future external environmental scan
- Setting strategic long-term goals
- Determining your current state
- Creating your key strategic initiatives
- Using your SWOT to close the gap
- Executing your strategic plan
- Developing metrics and accountability
- Creating ownership of your strategic plan
- Keeping the strategic plan active
- Five pitfalls of biz dev strategic planning
