Analytics & Authenticity on Instagram: Crafting Your Digital Presence

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Free Online Course: Analytics & Authenticity on Instagram: Crafting Your Digital Presence provided by Skillshare is a comprehensive online course, which lasts for Less than 1 hour of material. The course is taught in English and is free of charge. Analytics & Authenticity on Instagram: Crafting Your Digital Presence is taught by Sophia Chang™.

Overview
  • Make yourself known on Instagram with this 45-minute class with designer and illustrator Sophia Chang. You'll follow along as Sophia walks you through how you can build your personal brand on Instagram — covering everything from photo editing to analytics and community engagement on her favorite platform.

    You'll start by identifying your own passions by category, then you'll zero in on how to:

    • represent those passions through photography
    • engage the communities around them on Instagram
    • interact with them in a meaningful way
    • set goals for growing your following
    • track your growth through analytics

    With tips on maintaining your authenticity throughout, this class is great for anyone looking to get their work or their personal brand out there in a creative, authentic way by leveraging the power of Instagram. By the end of this class, you'll have your own perfectly crafted online presence to share.

Syllabus
    • Introduction
    • Setting Goals for Your Instagram Growth
    • Inspiration for Your Feed
    • Presentation on Your Feed
    • Hashtag Strategy
    • Followers and Following
    • Using Analytics for Growth
    • Professionalism
    • Final Thoughts