Overview
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Go beyond the basics of Marketing Cloud with email personalization, reporting, and design.
- Learn how to create seamless customer experiences across digital channels.
- Manage preferences, create personalized content, and test your emails.
- Assess your program and digital maturity as you develop your marketing roadmap.
- Get to know AMPscript and embrace your inner developer.
- Create a custom Marketing Cloud preference center in CloudPages using AMPscript.
- Build engaging journeys for each stage in the customer lifecycle.
- Combine marketing data from across Salesforce in Datorama.
- Learn key terms and best practices to maintain good deliverability and IP reputation.
