Overview
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Need to create on command? Learn a methodical approach for generating design ideas, from rough concept to polished product, that allows for spontaneity along the way.
Syllabus
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Introduction
- Introducing a systematic creative process for designers
- What is a systematic creative process?
- Discover your personal creative style
- Establishing scope of work
- Quoting creative projects
- Gathering critical information
- Defining a client's expectations
- Slow boiling ideas
- Deductive ideation
- Picking an appropriate style
- Thumbnail drawing
- Refined drawing
- Building with shapes
- Building with strokes
- Building with symmetry
- Combined build methods
- Designing with type
- Art directing yourself
- Presenting design directions
- Presentation mockups
- Handling client feedback
- Setting up final deliverables
- Creating a brand standards style guide
- Social media images
- Proactive creativity
- Organizing your project files
- Goodbye
